Healthcare Market Research
 

We are specialists in researching the health industries in their full spectrum, from functional food with health benefits on the one hand to innovative cancer therapies on the other hand.

We help you understand the needs and beliefs of your stakeholders, clinic buyers, opinion leaders, general practitioners, chronically ill patients or young mums who are looking for optimized immune protection.

Whether you are looking for market insights at a national or global level, we provide anything from generating insights to developing the perfect message or expanding your brand and product portfolio. At all stages along the life cycle of your products. 

Get in touch with us, we look forward to hearing from you.

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                 The prospects for a challenging market

An effective and well-tolerated product does not necessarily guarantee good market penetration. Today, and taking into account the particularities of our healthcare system, combined with the requirements of a new generation of consumers, we are facing a real challenge in terms of fully exploiting this market.

GIM's Health Team has specialized in providing you with the right answers at the right time.

Whether it is B2B, interviews with medical professionals (doctors, pharmacists, medical representatives, scientists,...) or B2C, interviews with patients or consumers, we conduct studies on a national and international level.

GIM Health offers:

- Specific know-how by sector: from self-medication to products only available by prescription.

- Experience in the main medical specialties.

- Studies with patients/consumers, doctors, medical staff, pharmacists, but also with decision-makers / responsible persons (hospitals, clinics, insurance companies).

- A diversified range of methods and types of studies: from simple communication tests to innovative concept studies to be carried out in several stages.

- Target perspectives for the development of concepts and brands.